Europe’s oldest and most experienced zoo design studio

Smart immersion

Immersion is not a zoo designer’s gimmick. Visitor research in countries as far apart as the US and China have taught us that truly immersive wild animal experiences create memorable emotions. Much more so than the traditional ‘as naturally as possible’- approach. Often a single wrong sightline or a visible strand of hotwire destroy the entire illusion. Real immersion does not make an exhibit more expensive. Creating immersion is a matter of knowledge and not of budget. Erik van Vliet offers
concept and schematic design and can help find parties to develop the concept further into the technical design and construction phases.